Why Attend a Design Conference?

Why Attend in Person When you can Watch it Later Online?

Matthew Lawes
2 min readJun 25, 2024

Introduction

As a regular participant of the Collaborate UX design conference in Bristol by Nomensa, I recognise the benefit of attending design conferences in person. Here’s why:

Fig 1.1 — The 2016 Collaborate Conference Auditorium at the Bristol Aquarium.

Individual Benefits

Get Inspired & Motivated 💡

Immerse yourself in an inspiring environment with engaging topics and speakers who offer new perspectives and insights. Enjoy the creativity and exploration that spark fresh ideas and innovative solutions. Design conferences are about learning, personal growth, and empowerment. You’ll leave feeling energised, empowered, and motivated to take on new challenges and work on self-improvement.

Network 🕸️

Connect with other professionals in your field and expand your network by meeting people facing similar UX issues. If you predominantly work remotely, attending a design conference is not just a professional opportunity but also a chance to break away from the four walls of your home office and have much-needed face-to-face human interaction. It’s a chance to feel connected and less isolated in your work.

Stay Relevant 🧑‍💻

Stay current on the latest UX and UI trends and technologies, such as voice user interfaces, augmented reality, and responsive design, to gain knowledge that will help you remain competitive.

Business benefits

Valued Employees 😃

Permitting employees to attend design conferences demonstrates a company’s commitment to personal development and growth opportunities. It also makes the individual feel valued and happier within the company’s culture, increasing job satisfaction and potentially higher retention rates.

Business Promotion 📣

Employees represent their organisation when attending conferences. They also use social media to promote the company as an excellent workplace, attracting top talent and enhancing the brand.

Knowledge Sharing 🧑‍🤝‍🧑

After a design conference, an employee shares conference learnings with teams to encourage collaboration and align business goals.

Summary

I want to thank my employers, past and present, for allowing me to attend UX conferences in person, which supported my personal development. To learn more about this conference, please visit this link.

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Matthew Lawes
Matthew Lawes

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